The rapprochement between HTC and Beats by Dr. should improve the audio experience of the owners of HTC phones...
The quality of helmets that accompany mobile phones is often unsatisfactory. In HTC, this should improve in the fall since the firm became famous with its smartphones able to compete with the iPhone, acquired the week last of 51% of the capital of the American company Beats by Dr, the company co-founded by renowned American rapper. If you do not know what it is, these are helmets that proudly display the footballers, marked a tiny b.
Prior to this announcement, HTC and Beats worked jointly to the creation of mobile audio high-end which will result in the fall by the launch of a range of equipment HTC integrating audio expertise of Beats. According to the press release, "the reconciliation of these two brands will permit the emergence of a new mobile music experience and provide to HTC the opportunity to accelerate its global entry on the market of accessories and closer to young consumers."
In fact, Beats Electronics will continue to work independently, always led by Jimmy Lovine as Chairman and Luke Wood as President and COO and will continue its current partnerships.
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