The touch Tablet transforming premium of Asus against the robot Transformers Optimus Prime of Hasbro, who will emerge victorious?
Toy manufacturer Hasbro sees a bad look the use of the name "Transforming premium" of the last touch of Asus Android tablet. Indeed, the firm filed a complaint against Asus for brand noise because it thinks that there may be consumer confusion by associating the toys in the Transformers franchise with the touch tablet of the Taiwanese manufacturer.
Yet, they do not play in the same category of products, because between a Tablet - object technological and electronic - and a toy plastic there is still a huge gap, or even a grand canyon. Even if it must be admitted that at the level of names, with an Optimus Prime leader of the Autobots Transformers for Hasbro and the Transformer differential of Asus, the approximation is easy (which is also never made reference referring to touch slate of Asus?). And are you savings bonus of Google Nexus...
Hasbro is ready to defend its Transformers franchise to court if necessary and thus request damages and interest, or even outright the judgment of the commercialization of the tablet to the United States. Or when two companies agree on an agreement to negotiate a licence and may be one day see a Tablet transforming premium siglée of the seal of the Autobots... either a character in the upcoming feature film turn into touch tablet to find themselves on the thighs of Megan Fox!
